Kijpokin Kasemsap


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Using Cognitive Psychology to understand Anticipated User Experience in Computing Products


User Experience assessment is an evaluation of user’s experience with the product, system or service during  ‘use’ (i.e., actual interaction experience) as well as ‘anticipated or before use’ (i.e., pre-interaction experience).Whereas many user experience researchers may be conversant with explaining a person’s experience during use of a product, system or service, they find it difficult to explain experience before a product or service is used (Anticipated Use), which in this chapter is referred to as Anticipated User Experience (AUX). This chapter applies the theory of cognitive psychology and its principles to best explain how Anticipated User Experience occurs and how this experience can be achieved. This chapter goes a long way in informing user experience researchers and practitioners on the relevance of attaining AUX in a computing product and how it can be achieved.

By: Emmanuel Eilu

Mobile augmented reality: Evolving human-computer interaction


Users who have access to a mobile device have increased in recent years. Therefore, it is possible to use a mobile device as a tool which helps to users in their daily life activities, not only for communication. On the other hand, augmented reality is a growing technology which allows the interaction with real and virtual information at the same time. Mixing mobile devices and augmented reality open the possibility to develop useful applications that users can carry with them all the time. This chapter describes recent advances in the application of mobile augmented reality in automotive industry, commerce, education, entertainment, and medicine; also identifies the different devices used to generate augmented reality, highlights factors to be taken into account for developing mobile augmented applications, introduces challenges to be addressed, and discusses future trends.

By: Miguel A. Sánchez-AcevedoBeatriz A. Sabino-MoxoJosé A. Márquez-Domínguez

Irritating Factors While Navigating on Websites and Facebook and Its Reactions Using Different Devices


The research presented in this chapter identifies sources of the irritation felt by internet users while browsing websites and Facebook. A qualitative approach was taken, including 40 individual interviews, enabled the authors to determine the irritating factors and user reactions when using different devices such as smartphones, computers and tablets to navigate websites and Facebook. The implications of this research will help marketers and web developers to reduce internet user irritation and better understand their behavior to better meet their expectations.

By: Sana El MouldiNorchene Ben Dahmene Mouelhi

Virtualization in Mobile Cloud Computing (VMCC) Environments


Mobile devices have recently become so pervasive that they are increasingly replacing personal computers in everyday activities. However, due to their limited resources, mobile devices cannot or the same performance of personal computers and workstations. One option to overcome such limitations is given by remote desktop access, wherein the mobile device uses thin client software to connect to a remote desktop host. When such host is virtualized, remote desktop access becomes a form of mobile cloud networking. Unfortunately, most of the widely used protocols for remote desktop access on mobile devices have been designed for scenarios involving personal computers. Furthermore, their energy consumption at the mobile device has not been fully characterized. In this chapter, we specially address energy consumption of mobile cloud networking realized through remote desktop technologies. In order to produce repeatable experiments with comparable results, we design a methodology to automate experiments with a mobile device. Furthermore, we develop an application that allows recording touch events and replaying them for a certain number of times. Moreover, we analyze the performance of widely used remote desktop protocols through extensive experiments involving different classes of mobile devices and realistic usage scenarios. We also relate the energy consumption to the different components involved and to the protocol features. Finally, we provide some considerations on aspects related to usability and user experience.

By: Raghvendra KumarPrasant Kumar PattnaikPriyanka Pandey

Models of privacy and security issues on mobile applications


The development of smart phones and other smart devices has led to the development of mobile applications, which are in use frequently by the users. It is also anticipated that the number of mobile applications will grow rapidly in the next years. This topic has, therefore, been researched highly in the past years. Mobile applications gather user data and that is why privacy and security in mobile applications is a very important research topic. In this Chapter we give an overview of the current research on privacy and security issues of mobile applications.

By: Lili Nemec Zlatolas, Tatjana Welzer, Marjan Heričko, Marko Hölbl

Are we ready to App? A Study on mHealth Apps, Its Future and Trends in Malaysia Context


In Malaysia, adoption of the mobile application for smartphones are expansively growing in number and are actively applied in healthcare. Limited studies were found looking at mHealth app that is focusing on Malaysia context. This study aims to examine the current mHealth app that is available in Malaysia. This study also seeks to rank the pricing of top paid apps from two major platforms, Apple iOS, and Android PlayStore. In mid-2016, we overviewed the Medical app and Health & Fitness category from two dominant platforms; Apple iOS and Android Play Store.  We identified mHealth app that is specifically designed for Malaysia context and captured information on price, in-app purchase information, their availability for each platform, privacy policy, and content themes using app descriptions. The only app that was related to human healthcare, described in Bahasa Malaysia or English, was examined. Meanwhile in Stage 2, to rank of the pricing for top paid apps in both of the platforms, hundred (100) top paid apps from both Medical and Fitness & Lifestyle were carefully evaluated. Only final of three hundred and seventy-two (372) apps were recorded to classify the ranking for each app.The most app that is designed specifically for Malaysian is informational apps, which provide information on healthcare and medical information. The study also reveals that most consumers in Malaysia are ready and are willing to pay for mHealth app. Majority of app price is between RM*10.01 (2,24 US Dollars) to RM25 (5,59 US Dollars).

  • Malaysian Ringgit

By: Sharidatul-Akma Abu-SemanT. Ramayah

Mobile Technical Infrastructure to Assist Enterprises in Evaluating and Implementing Mobile Applications


In this chapter, we propose a methodology to help enterprises develop business strategies and architectures for mobile computing. A generic mobile technical infrastructure is presented to assist enterprises in evaluating and implementing mobile applications. The proposed methodology in this chapter is an attempt to identify some guidelines and formulate a life-cycle approach to assisting enterprises in planning and developing enterprise-wide mobile strategies and applications. The methodology may also help researchers identify areas where further research may be called for.  For example, in our literature research, we found that there is a lack of research on mobile workforces. More rigorous and large scale studies on mobile applications usage patterns are very much in need.  Field studies of how companies plan and deploy their mobile strategies in conjunction with measurements of the resulting business performance improvement can help the further development of the proposed methodology.

By: Manoj Kumar